We’ve always known that photos carry enormous weight in helping to convey a story.
Every business needs images to help communicate their messages and they need to be good. Whether they are to be used with social media posts, on your website, in advertising, as part of your marketing collateral or other creative applications.
For most of us, taking our own photos just doesn’t fit into our busy days and the skillset just isn’t there. Professional photography can be expensive and the cost of stock photos can also add up if you are posting several times a week.
However, there is a solution: free stock images and videos.
I’ve selected nine sites where you can choose from a huge range of images in scores of categories. Have fun exploring which ones work for you and your needs.
Unsplash: Clicking on categories opens up a huge array of images by different photographers. I clicked on Wallpapers and the photos are truly stunning with many from Australia. Clicking on a photographer’s name brings up their images and you can follow them. (Above image of a now-common empty boardroom table from Unsplash)
Negative Space: Suitable for commercial use, its licensed images are completely free to use. As well as a search box to look for whatever type of image you want, it provides categories that help the search process.
Reshot: All ‘non-stocky’ photos from Reshot are free for commercial and editorial use under the Reshot Licence. As they say on the site, giving photo credit is not required, but their photographers do greatly appreciate it when possible.
Pixabay: There are more than 1.8 million high-quality stock images, illustrations, vectors and videos shared by pixabay’s talented community. There’s also an excellent collection of music that would be perfect for your own videos.
Freerange: Freerange Stock was formed with the goal to provide quality stock photos for commercial and non-commercial use. The photos either come directly from their in-house photographers and archives or they are contributed by a growing community of creative and talented photographers.
Illustration representing a woman’s work-life balance from Freerange.
State Library of Victoria: They invite you do dive in to their sparkling new image pool and see Victoria’s history brought to life in more than 170,000 amazing historical images, which now including maps and architectural drawings. All images are out of copyright and not culturally sensitive.
Picjumbo: Here, you can download free stock photos, backgrounds and free high-resolution images for personal and commercial use. picjumbo was created by designer & photographer Viktor Hanacek who invites you to buy him a cup of coffee ($3) if you appreciate the free images (link from Main Menu tab).
StockSnap: This site offers high quality stock photos for just about any use you can think of (so they say) including commercial usage – for free. No tricks, no gimmicks, no fine print; just dazzling images for your creative projects. Some are sponsored though, which do attract a cost.
ImageFinder: With more than 250K images, there are plenty to choose from. But note that if they are shown with premium on the thumbnail, it means they aren’t free. Many are sourced from other royalty free sites.
Most of these sites offer images that are free from copyright restrictions or licensed under creative commons public domain dedication. This means you can copy, modify and distribute them, even for commercial purposes. However, some photos may require attribution. Just check the usage and licence requirements before you download.
If you require any assistance in searching for suitable images for your next project, please get in touch through this contact page.
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