© copyright 2017 WMC Public Relations Pty Limited
by Wendy McWilliams, Managing Director of WMC Public Relations Pty Limited
Winning a business or industry award provides independent recognition of your expertise and success. And if promoted well, it allows you to stand out from your competitors.
Reasons why organisations should enter awards include the opportunity to raise the profile of the company, demonstrate you are well-run and successful, attract media coverage, increase the company’s appeal to potential investors and be seen as a good employer, which can help attract top flight staff.
Winning is also a fantastic morale booster for everyone and sometimes provides a valuable prize.
Awards can be a key instrument in the public relations arsenal of PR tools.
Most organisations would be eligible for at least one industry award and one or more general business awards, of which there are many.
This White Paper covers the subject in extensive detail including promotion of the award when you win one.
To read the full white paper, click here.
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